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KTM | Eicma

Back with a bang!
The KTM Group returns to Eicma in style with a spectacular and adrenaline-filled stand: an explosion of design and innovation designed by the international agency Kiska and created entirely by Stipa s.p.a.
The impressive area of ​​over 1800 square meters has masterfully presented the 4 legendary brands of the Group - KTM, MV Agusta, Husqvarna and Gas Gas - in a single visual identity, respecting the individual distinctive characteristics, including a business area, a 200 square meter mezzanine area, as well as several secret rooms and an important exclusive lounge area for the press and VIPs.
A concept capable of breaking the Eicma schemes, with scenic display platforms, immersive technologies and plays of light resulting from a close collaboration between the designers and the technical area of ​​Stipa, engaged in the research of materials and finishes to forge a captivating atmosphere, appreciated not only by motorcyclists but also by architecture and design enthusiasts.

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